- Technology.
- Using technology to maximize the benefits derived from customer relationships.
- Hardware and software.
- Technologies in use today.
- The technologies of tomorrow.
- People.
- Executing a CRM plan.
- Assuring a positive customer experience.
- How employees can maximize the customer's positive experience.
- How to support employees operating in a CRM work environment.
- Structure.
- The foundations of CRM.
- Orderliness.
- Processes.
- Metrics.
- Ensuring that the business functions smoothly for both employees and customers.
- Understanding the business.
- Customers.
- Products.
- Process segmentation.
- How to communicate within the organization to ensure that people function as a cohesive team.
- Metrics for monitoring and assessing the business and customer relationships
"Good management consists in showing average people how to do the work of superior people"
Thursday, May 31, 2012
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ReplyDeleteGreat overview! A successful CRM program relies not just on the core platform, but also on the right set of supporting tools—like marketing automation, analytics, customer service, and integration solutions. These tools enhance user adoption, streamline workflows, and provide deeper customer insights. Choosing the right ecosystem around your CRM ensures it delivers long-term value. Partnering with an experienced Zoho CRM implementation partner USA can also help businesses select and integrate the most effective tools tailored to their specific needs. Thanks for sharing these valuable insights!
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