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Entrepreneurship environment refers to the various facets within which enterprises- big, medium and small and others have to oper...

The business environment keeps changing. Government policies and regulations, economic conditions, social conditions, technological fac...

In a sense, franchising is very much similar to branching. Franchising is a system for selectively distributing goods or services throu...

Sub- contracting system is a mutually beneficial commercial relationship between the two companies. This is known as ancillarisation in...

Role played by financial institutions and commercial banks in providing financial assistance to small scale entrepreneurs. The small...

An industrial unit which is engaged or is proposed to be engaged in the manufacture or production of parts, components, sub- assemblies,...

The kind of promotional mix employed determines the promotional strategy. Generally speaking a particular combination, type or amount o...