MANAGEMENT PORTAL

"Good management consists in showing average people how to do the work of superior people"

Friday, July 13, 2012

IMPORTANT FUNCTIONS OF THE FINANCIAL MANAGER:

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The important function of the financial manager in a modern business consists of the following: 1. Provision of capital : To ...

SEARCH FOR A BUSINESS IDEA

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CHOOSING AN IDEA To get established as a successful entrepreneur depends to a large extent on a good idea. Idea must not only ...
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Indirect Methods of measuring advertisement effectiveness

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As it is very difficult to measure the direct effect of advertising on company’s profits or sales, most firms rely heavily on indirect m...

METHODS OF MEASURING ADVERTISING EFFECTIVENESS - DIRECT

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Advertising is aimed at improving the sales volume of a concern so its effectiveness can be evaluated by its impact on sales. Most of th...
Thursday, July 12, 2012

WHY BUSINESS PLANS FAIL?

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Generally a poorly prepared business plan can be blamed on one or more of the following factors: Goals set by the entrepreneur a...

HOWTO WRITE A BUSINESS PLAN

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The business plan can take more than 200 hours to prepare, depending on the experience and knowledge of the entrepreneur as well as the...

CONTENTS OF A BUSINESS PLAN

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I. INTRODUCTORY PAGE Name and address of business. Name(s) and address (es) of principals. Nature of business. Statement...
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